You are appealing to young families & professional couples just starting out. What does it mean to sell an "average" priced home?
It means there's a lot of choice out there for buyers and your competition on the market will be fierce because you are one of many.
This is where the importance of HOME STAGING comes in… It is now an essential service when selling your home. Why?
Because when competition is high, you need to own that one house that stands out in everyone's mind. You need an edge. You need a reason for people to choose your home.
FACT: Home Staging will increase the Visual Value of your home (and in some cases, can increase the market value).
How your home is presented in photographs is a crucial part of the selling process. Even curb appeal is now second to photo appeal. It's all in the visual. Images have a huge impact on how a buyer evaluates a home.
95% of buyers start their search online. A buyer can assess within less than 5 minutes whether they will buy your home (or NOT).
BUYERS KNOW: Being comfortable and loving your home can dramatically improve your well-being and impact all areas of your life. Buyers will make concessions based on emotion versus logic. HOME STAGING appeals to the senses, gives a buyer something to hold onto, makes your home the memorable one.
FICTION: HOME STAGING is only for executive homes and estates.
On the contrary! When competition is fierce, it's time to step up. Average priced homes should be the areas that are focussed on first. Imagine where there are four homes on your street alone that are for sale; up to 10-15 in your neighbourhood perhaps?
WHAT will make your home the one that stands out? The one that everyone gravitates towards? The one that everyone wants?
RUMOUR: HOME STAGING is expensive and a big bother.
Not true. Why?
The return on your investment (ROI) is guaranteed. Staging will cost you less than your first price reduction – do not reduce your selling price, increase your Visual Value! You will sell faster, with far less negotiations than your neighbours may face and carry your home for a shorter period of time! Staged homes are considered “turn-key” homes and therefore are among the 1st to be visited.
PHANCY DESIGN has staged all types of homes. From the starter home to the executive home to the country estate...And contrary to what you may see on television you will not be forced to move-out, there will be no tent set up in your driveway with a team of ten people tearing through your home, nor will you have to take out a 2nd mortgage (our services are tax deductible for real estate brokers). Unless your home is already empty we will, whenever possible, work with what you already have available. But have no fear! We have an impressive inventory to help get you through.
We know how to make your home appear more spacious, more functional and visually appealing to the market at large. This is never a reflection of your decor talents, it's a reflection on what the market demands and craves.
PHANCY DESIGN does not hold the memories of the home that you do. You are emotionally attached to your home which is completely normal! Because we can view your home as an outsider, we can provide you with the tools needed to update your space and appeal to a large demographic – your potential buyers!
WHAT WE CAN DO:
PHANCY's ultimate goal is always to make your home the one that everyone wants. Appeal to all their senses, beyond the visual. Your home may need only need a few tweaks or it may need a complete transformation, but whatever it needs, we can tell you, show you, do it for you!
Your home will be photo ready (complete with professional photographs as part of our service) and visit ready before you know it! That's the PHANCY way!
450-458-7001 tel
phancydesign@live.ca
www.phancydesign.ca
Open house preparation also available!
